About Pocketworks
Founded in 2012, we're a diverse team of seventeen digital product experts across five European countries, with headquarters in Leeds, UK.
"Ultimately, our gaols is to help organisations create more impact by developing apps and digital platforms that make a tangible difference to people and planet."
Tobin Harris, Founder and Managing Director
Why choose Pocketworks?
We don't just build apps; we become your supportive digital advisors and software delivery team. Work with us to create, manage and grow end-to-end digital platforms, whilst having access to broad digital skills spanning user research, software development, data analysis and growth hacking.
- Save time: You're busy, so we set things up so we can crack on with minimal time investment from your team - typically 30 mins a week for a medium sized product.
- Launch a complete product: From initial concept to market success, we handle the technologies and delivery processes; no need to juggle multiple vendors.
- Amplify your impact: We specialise in creating apps that customers genuinely appreciate and use, directly contributing to your market share growth.
- Sustainability at Core: Our commitment to working with impactful, sustainable companies ensures alignment with your corporate values and long-term goals.
Need to know more?
We exclusively help organisations create consumer apps that positively impact customers, employees, society and shareholders.
It's a fine balance; driving new sales, repeat business and actually helping people. But it's possible. That's why we bring you the people and processes that have helped our clients achieve up to 900% increase in annual sales.
Our goal is to help business leaders avoid the frustration of blown budgets, late deliveries and apps that don't resonate with customers. These are all things that stand in the way of an impactful app.
We know how hard it is to make a successful app because, in the early days, we worked on plenty that failed; some didn't have the right backing from leadership. Some had overly optimistic budgets. And others didn't solve a real customer problem.
Having the right information and people around you is essential when building a winning app. That's why we publish educational content and resources to help you learn what we've learned. It's also why our people are skilled in user research, user-centric app design, analytics, native mobile tech and data-driven growth marketing.
These days, we work on apps that we believe have a very good chance of success, with people we respect. We embrace risk, because we know that you sometimes have to experiment in order to learn. The trick is doing this the lean way to save money and time. And if we're in doubt about your app, we'll tell you straight.
Our story
Back in 2008, our founder was buzzed when the iPhone launched. For the first time, a company had created a mobile platform that put the customer experience first.
Excited by the potential, Tobin cofounded one of the UK's first app development agencies. It grew to 18 people and developed apps for well known brands like BNP Paribas and BBraun.
Sadly, that business crashed in 2012.
Despite working with all those big brands, they spent too much time on apps that lacked the right ingredients for success. Collectively, they didn't have the skills to turn those apps around.
This failure was hugely frustrating, so we set about increasing the odds of success.
We started Pocketworks with a mission: To only build apps we believe can succeed, with people we respect, and to provide all the skills needed to make it happen.
All this didn't happen overnight. Over time, we learned the value of hearing the customer's voice, embracing data and investing in people.
Ten years later, Pocketworks still boasts its first client with a remarkably successful app, transacting over £100m a year.
- £200m+ a year app revenues for our clients
- 3m+ yearly app downloads
- 7 apps managed - we prioritize quality over quantity
- £0.5m invested in joint ventures
- 300+ user research interviews conducted
- 10m+ monthly app data points collected
- 50+ app updates every year
"Ultimately, our gaols is to help organisations create more impact by developing apps and digital platforms that make a tangible difference to people and planet."
Tobin Harris, Founder and Managing Director
