Organisations have discovered that staff and customers are more productive if they are happy with the tools they are using. This is often not the case, especially in enterprise and public sector. To overcome this, software teams need to take a design-driven approach that involves the end user throughout the development process. This leads to software that engages them and makes them more productive.
We recommend this B2B, B2E and B2C apps, and any software or digital product that has frequent use.