User Experience Design.

Take a customer-centric approach to app design

So much more than just making things look good. Our UX design process helps you discover customer needs and design accessible solutions to meet them.

User Experience Design - Pocketworks

3M+

App installs per year

24M

Yearly mobile transactions

£250M+

App-driven revenue

Design human-friendly experiences

Conduct user research to gain insight into your customers, then design successful digital products for mobile and web.


Qualitative Research

Learn what makes your customers or employees tick and find new innovation opportunities.

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Quantitative Research

Use analytics and data to design a product that will resonate with your audience.

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Digital Ideas

Collaboratively generate new ways to solve a business problem or customer pain point.

Prototypes

Efficiently creat visual prototypes that foster feedback from stakeholders and customers.

User Testing

Streamline your app based on feedback in order to increase conversion rates and retention.

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Mobile App Design

We help you design slick, polished mobile apps using the latest mobile standards.

Web Application Design

Design web applications or Progressive Web Apps that are fast, accessible and easy to use.

Service Design

Design end-to-end customer jouneys spanning mobile, web and bricks and mortar.

Competitor Analysis

Analyse your competitors' digital products and find where you can differentiate.

Heuristic Evaluation

Have a nagging feeling your app isn't up to scratch? We can review and suggest improvements.

User Interface Design

Create polished interfaces that tell customers they're in for a positive brand experience.

Motion Design

Use animation and micro-interactions to help customers have a simpler and more fluid experience.


Let's talk

Pocketworks Testimonial Client

Mike Adamson

Head of Systems and Analysis

Pocketworks Client Identity

Our users have a challenging lifestyle, often on the move. We wanted to develop a valuable and convenient tool for them to benefit from every day, and it was vital we partnered with a company that got this vision.

Pocketworks Testimonial Client

Andy Pennock

Group Operations Director

Pocketworks Client Identity

Some days, more than 80% of our bookings are through the app. We've worked with Pocketworks for over ten years, and they've helped Veezu deliver a great customer experience, handling every aspect of our product development.

Design Thinking



Some UX lessons we can all learn from McLaren
Tobin Harris
Tobin Harris, July 14, 2020

Some UX lessons we can all learn from McLaren

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Experiments with Flutter and Figma
Tobin Harris
Tobin Harris, February 20, 2020

Experiments with Flutter and Figma

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Why care about design thinking?
Anna Scandella
Anna Scandella, April 17, 2018

Why care about design thinking?

Read full article
£80m in revenue. 81% automation. 170,000 monthly users.
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Zero to six million mobile taxi bookings a year?

£80m in revenue. 81% automation. 170,000 monthly users.

Veezu Case Study

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Prototypes to help hotel customers travel light.

Virtual Reality. Mobile Wallet. Uber Integration.

Travelodge Case Study

Virtual Reality. Mobile Wallet. Uber Integration.

What we stand for

We're not here to just build "another app". What gets us out of bed is making an impact, creating software that people appreciate, and helping your organisation get meaningful outcomes.

User-centred design

Put customers first and see higher organic growth and retention in your app.


Technology agnostic

Launch experiences where customers are. Phones, tablets, laptops and browsers.

Data-driven outcomes

No tech for tech sake. Use data to measure what works and achieve better outcomes.


Partners, not suppliers

Partners protect your interests. They challenge, care and deliver more.

Quote By Anna - Pocketworks



"One of the biggest challenges our clients face is discovering customer pain points. Once you understand those, it's much easier to design a solution that meets their needs."

Anna, Digital Product Designer