Articles about planning mobile apps.
How to prioritise your app roadmap more effectively with RICE
When developing apps, prioritising what to do next can be tough. You've probably got a thousand roadmap items you could run at any time. What do you prioritise, and how?
We just launched AppFlows - a tool to help you visualise app ideas and strategies 🚀
Funding secured, now what?
The role of app reviews and ratings in App Store Optimisation (ASO)
Optimising your app title, description (and other metadata) for better discoverability
Where to start with paid acquisition for your subscription app
The Good Growth Guide: AI for ASO, Competitor Research, and Apple Ad Strategies
Apps for Impact: The top UK apps for sustainability and net zero
A study of positive impact apps that aim to change consumer behaviour and help the UK move towards sustainability and net-zero.
How to rescue your failing consumer app and discover a path to growth
How to increase your app store ranking with ratings and reviews
AppMagic Review: App Market Intelligence Tool
A simple way to increase your app revenue
Gartner reveals what digital leaders do before building their apps
Things you might not think about when planning your app
Some app advice for a friend who's just become a startup founder
A friend of mine is building an app startup. I was concerned he'd blow his £500K seed funding, so I gave him a few tips.
UK app development costs in a nutshell
Vitamins, painkillers and app store conversion rates
10 features you might have forgotten to put in your app
Is agile the right approach for your app?
Why you think product discovery is a waste of time
Don't build an app!
Prevent mobile app nightmares with the Mobile Maturity Checklist
When I meet with individuals who've embarked on a mobile app development project, I often ask them "how did you find the process?". Their eyes often show pain. This checklist is designed to mitigate the common problems I hear about.
Ten questions to stimulate ideas for your mobile app
What are considered best practices when building apps?
Products over Projects, why our customers are increasingly going this way
How to define your app KPIs
How long does it really take to develop an app?
Help, my startup app development is taking forever!
What are the uk app development costs in 2024?
This article is for people who want to develop an app in the UK and need to know what it will cost. We take a look at how much it is to develop an app in the UK.
Why founders should adopt Pirate Metrics (AARRR!)
When your CEO says “we need an app”
Preparing your app team for digital due diligence
Taxi Summit 2021 - an unprecedented year and what to expect next
Why retailers should enhance their mobile experiences in 2022
Fender's mobile strategy is music to your ears
Top job search apps get 100K downloads per month
Just for fun, I was doing some research around "Job Search" apps last night. If you're thinking of doing something in this space, you might find this useful...
How local digital leaders responded to the COVID-19 crisis
A guide to mobile strategy
Mobile tech that should be more popular by now (2021 update)
Why we think it’s ok to go over budget
Some inspirational ideas to improve your business with apps
